Dig Deep to Help More People
As a business owner, you have the responsibility of solving some problem that your client has. It may have even been a problem you’ve had at some point in your life — leading you to start your business. So you likely know it well. I became a developer because I …
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What’s Your Story?
Story is one of the most powerful tools we have as human beings to help us communicate. Sharing our own stories help us connect to people. We can take them back to a particular moment or scene we lived through, allow them to feel it with us, and share what …
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4 Secrets to Stunning Product Photos
If you sell physical products on your website, the photos on your listings will make or break your sales. In order for your potential customer to want to purchase from you, they need to be able to see themselves using your product in their ideal life. It is crucial both that your product …
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When to DIY Your Website
It comes as a shock to some potential clients. We’re on the first call and I tell them they need to DIY their website. Wait. Aren’t we in the business of building websites? Shouldn’t I be trying to convince them to invest a substantial amount of money in a website? …
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How to Leverage Your Story to Engage Your Audience
Before you go to the drawing board to create your website, there’s some important work you must do first. Write your copy. As much as you may wish it were true, building a website doesn’t magically make good copy appear. You have to do your homework. But you have a …
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